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Printed material, flyers, stationery, detail

Art direction for the location photo shoots in Paris and Munich for the first and second collections; Paris, mon amour! and Munich Rocks!

Printed material included a concertina flyer for each collection; designed to be reminiscent of polaroid photographs, each fold was perforated separating the pieces of the collection which were detailed on the reverse.

Here a detail of the stationery shows the reverse printing on the business paper, creating a watermark on the front, and the silk screened varnish on the business cards.

#flyer design